Black Friday is a fantastic opportunity to grab big discounts on everything from electronics to fashion. But with so many deals available, it can be overwhelming to decide what’s worth buying. Knowing which categories to focus on can help you make the most of Black Friday and ensure you get quality items at the best prices. Here’s a complete breakdown of what to buy on Black Friday by category.
1. Electronics
Electronics are one of the most popular categories on Black Friday, with discounts on everything from TVs to headphones. Here are some items to look out for:
Smart TVs: Black Friday is famous for its deals on smart TVs, especially those with larger screens. Look for big-name brands like Samsung, LG and Sony as they often offer big discounts.
Laptops: Whether you need one for work, school or gaming, laptops are often discounted on Black Friday. Many major retailers like Best Buy and Amazon offer deals on brands like Dell, HP, and Apple.
Smartphones: If you’re thinking about upgrading your phone, Black Friday is a great time to do it. Major wireless carriers and electronics stores typically offer deals on popular models like the iPhone, Samsung Galaxy, and Google Pixel.
Headphones and earbuds: From over-ear noise-canceling headphones to compact wireless earbuds, there are usually big discounts on audio devices. Look out for deals on brands like Sony, Bose, and Apple AirPods.
2. Appliances
If you’ve been thinking about upgrading your kitchen or home appliances, Black Friday is the perfect time. Some of the key items to consider include:
Vacuum cleaners: There are big discounts on vacuum cleaners on Black Friday, especially popular brands like Dyson, Shark, and Roomba. These deals make it a great time to invest in a quality vacuum cleaner that will make cleaning easier.
Kitchen appliances: Small kitchen appliances like air fryers, Instant Pots and blenders are often on sale. You’ll find deals on popular brands like Ninja, KitchenAid and Cuisinart.
Refrigerators and washing machines: For those looking to make a larger investment, major appliances like refrigerators, washers and dryers are usually heavily discounted. Home improvement stores like Home Depot and Lowe’s often have some of the best deals.
Coffee makers: Coffee lovers can find deals on top-of-the-line machines, including single-serve options like Keurig and Nespresso, as well as espresso machines from brands like Breville.
3. Fashion and clothing
Fashion is another popular category on Black Friday, with discounts on everything from winter coats to sneakers. Here’s what to focus on:
Winter clothing: Since Black Friday is right before winter, it’s a great time to shop for coats, boots and sweaters. Stores like Macy’s, Nordstrom and online retailers like ASOS and Boohoo often have big sales.
Designer brands: If you’ve got your eye on a designer piece, Black Friday could be your chance to snag it at a lower price. Many high-end brands offer discounts, especially on items like handbags, shoes, and accessories.
Activewear: Brands like Nike, Adidas, and Under Armour usually have Black Friday sales, so it’s a good time to buy activewear, sneakers, and other athletic wear.
Basics and essentials: Stock up on basics like T-shirts, jeans, and leggings. Fast-fashion retailers like H&M, Zara, and Uniqlo typically offer sitewide sales, making it easy to fill your wardrobe with essentials.
4. Beauty Products
Beauty products, skincare and makeup are popular Black Friday purchases. Many brands and beauty stores offer exclusive deals that are hard to find at other times of the year.
Skincare sets: Many beauty brands put together Black Friday gift sets that offer multiple products at a lower price. Look for sets from brands like The Ordinary, Clinique and Kiehl’s.
Makeup: From high-end brands like Fenty Beauty and Too Faced to drugstore brands like Maybelline, you’ll find great deals on makeup products. It’s a great opportunity to try new products or stock up on your favorites.
Fragrances: Perfumes and colognes are often discounted on Black Friday, making it a great time to buy a luxury fragrance for yourself or as a gift.
Hair tools: Popular tools like straighteners, curling irons and hair dryers are often on sale. Look for well-known brands like Dyson, GHD and Revlon.
5. Toys and Games
If you’re shopping for kids or just love games and puzzles, Black Friday has a lot to offer in this category. Many stores offer deep discounts on toys and games, making it a great time to buy gifts for the holidays.
Popular Toys: Stores often have deals on the hottest toys of the season, like LEGO sets, action figures, and dolls. Retailers like Walmart and Target usually offer big discounts.
Board Games: Black Friday is a great time to expand your board game collection, as many games are on sale. Classics like Monopoly, Scrabble, and newer games like Catan are often discounted.
Video Games and Consoles: Look for bundles that include popular consoles like Nintendo Switch, Xbox, and PlayStation along with a game or accessory. These can provide huge savings, especially if you’re shopping for a gamer.
6. Smart Home Devices
Smart home devices make life easier and are a popular category on Black Friday, with discounts on everything from smart speakers to security systems.
Smart speakers: Keep an eye out for deals on Amazon Echo and Google Nest devices, as they’re usually heavily discounted. These devices allow you to control your smart home, play music, set reminders, and more.
Home security: Many stores have deals on security cameras, doorbell cameras, and home monitoring systems. Brands like Ring and Arlo are often on sale.
Smart thermostats: Brands like Nest and Ecobee offer smart thermostats that can help you save on heating and cooling costs. Black Friday is a good time to buy one at a discounted price.
Smart lighting: Philips Hue and other smart lighting brands are usually on sale, allowing you to control the lights in your home with your phone or voice.
7. Furniture and home decor
Black Friday is also an ideal time to shop for furniture and home decor, as many stores have these larger items on sale.
Couches and chairs: If you’re looking to upgrade your living room, check out Black Friday deals from furniture stores like Wayfair, IKEA, and Ashley HomeStore.
Mattresses: Mattresses are often heavily discounted, and brands like Casper, Purple and Tempur-Pedic offer special deals. Many brands also offer free shipping and trial periods.
Home Decor: From wall art to rugs, home decor items are often on sale, especially at retailers like Bed Bath & Beyond and Target.
Outdoor Furniture: Some stores also have outdoor furniture on sale, so this can be a good time to buy if you’re already thinking about next season.
8. Travel Deals
Black Friday has recently expanded to include travel deals, and airlines, hotels and travel websites offer special discounts.
Flights: Airlines like Southwest and Delta sometimes offer Black Friday deals on flights. Sign up for airline newsletters or check travel deal sites like Expedia for exclusive deals.
Hotels: Many hotel chains offer Black Friday discounts on bookings, so this is a good opportunity to plan a future vacation.
Travel packages: Sites like Priceline and Expedia often offer Black Friday deals on vacation packages, including flights, hotels, and rental cars, so you can save on your next trip.
Final Thoughts
Black Friday is right around the corner, and knowing which categories to focus on can help you find the best deals. Whether you’re looking to upgrade your electronics, refresh your wardrobe, or stock up on beauty products, Black Friday has something for everyone. Plan ahead, make a list, and keep an eye outlook for deals in these popular categories. Happy shopping!